6 Rules Users Should Not Violate in Going Facebook Live

Way back 2016 of April, Facebook live was officially launched by Facebook. And most people who have existing account enjoyed availing the live video streaming. To broadcast from their devices to their Facebook news feed.

Since then, live streaming video on Facebook live was exploded in popularity. According to Vimeo, 78% of online audiences are watching the video using Facebook live. But, many people are not aware of the rules and regulation for live video. As it is specified in the Facebook Community Standards.

In this article, we will be sharing the 6 things user’s should not violate in going Facebook live. To avoid accounts suspension or blocked.

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Facebook live is awesome. It has a great impact on our online world.  Allows you to communicate in real time. And as accurate as possible with our clients, customers, and audiences. By using our desktop, Ipad or mobile devices.

It so important that we should understand the unique challenges of live video. As well as the correct and responsible approach in doing live-streaming. Anytime, a reviewer can cut or interrupt a live stream. If there is sensitive content goes against the Community Standard.

6 Things Users Should Not Violate in Going Facebook Live

#1: Violence and Criminal Behavior.

Facebook live avoids potential credible violence acts. Like, using language that will consider threatening the public or personal safety. Either facetious or non-serious ways. Any violators will be removed and disables accounts. If there is a genuine risk involved with physical harm or direct threat to public safety. It will be reported directly to the law enforcement.

Any dangerous individuals and organizations that proclaim a violent mission. Like, terrorist activity, human trafficking, organized violence are not allowed.

#2: Safety.

Facebook promote a safe environment. And they remove content that encourages suicide or self-injury. But, they allow people who share their experiences. As well as give awareness about these issues. They provide help to people who are distress. Bullying and harassment word is also not allowed   Facebook to live.

Another safety issue that is protected on Facebook is privacy. And the protection of personal information. They safeguard and secure the account of the individual. This aims to prevent any potential physical or financial harm.

#3: Objectionable Content.

Any graphics or video content that glorifies violence or celebrates the suffering. As well as shows humiliation to others will be removed. Facebook restrict any display of nudity or sexual activity. Because some people are sensitive to this type of content.

#4: Integrity and Authenticity.

Facebook does not allow people to spread misleading information. Such as spamming, fraud and false advertising to gain popularity, likes, and shares. Misrepresentation and false or fake news are not allowed. It is against the Facebook Standard Community.

#5: Respecting Intellectual Property rights.

Facebook seriously takes intellectual property rights. It is very important to promote expression, innovation, and creativity in the community. No one is allowed to publish content violating intellectual property rights. This includes copyrights and trademark.

#6: Content Related Request.

Facebook also comply with any request related to the protection of minors. Like, requests for cancellation or removal of an underage account. As well as child abuse imagery, abuse or maltreatment of by an adult or parents to a child.

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Final Thoughts

To avoid any problem with live-streaming. It is imperative that we all know the rules and that should not violate ongoing Facebook live. Facebook will not hesitate to remove, cancel, suspend or block the accounts. Especially of any proven violators of rules set by Facebook Community Standards.

 

 

References:

Introducing New Ways to Create, Share and Discover Live Video on Facebook

62 Must-Know Live Video Streaming Statistics

Community Standards

Facebook Live Audio Copyright Issues: Things You Need to Know!

 

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5 Steps in Creating Book Review Website

Have you ever thought about creating a book review website? If you own a bookstore, want to share ideas, or feedback about a book you have read, the book review can be your avenue. Some people will start it as a simple blog, then, later on, gets paid by sharing their thoughts on it.

Maybe, for some, it will start with blogging and develop into building their own website. But, just to help you in the process, think of your reasons for getting into this business.

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Have you decided that this is something that you really want to do?

Are you interested in how to get a jump start with it?

If yes,  then read on as we discover this road to this journey.

Here are the steps in creating a book Review Website:

Step#1: Think of a domain name that is easy to remember.

You decided to have this website so that you could post your own blogs for the books that you have reviewed. And because of that, you got to make sure that people will easily get attracted and follow your posts. Choosing a memorable name as well as describes your blogs is a good idea.

More so, a domain name (web address)  is very essential and is the first step to take. Buying a blog domain is better is rather than utilizing free subdomains. To keep your website up and running with your business. Even if the host no longer exist. To learn more about it click here.

photo of man holding a book

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Step#2: Choose a good web hosting company to set up for your website.

A web hosting works hand in hand with a domain name. It is a server which a hosting company provides.

Step#3: Blogging platform to build your site and publish your review.

There are several blog builders or platforms that are in business today. To mention a few, such as Wix, Blogger, Medium yet WordPress is the most recommended one. With the platform’s easy and simple way to set up, no wonder, it is almost every blogger’s choice.

Step#4: Schedule how often you are posting blogs

Consistency is key. And this stays true in this business.  You need to make sure that you will stick to the frequency and time that you are to publish a post. This will help your readers become aware of when they are to expect something new from you.

Step#5: Make your book review an awesome content

Our audience always wants something that will make them happy or speechless. So keep the content relatable to your target market. Also, having it in a way that it may not bore the readers and followers, so giving a little tweak may help keep the thills. It gives them something to look forward to.

Step#6: Grow your following through social media.

Social media should be your best friend. And looking for one would not be hard since there are many social media platforms that are available. Choose and sign up for the one which you really love. It must be something that you enjoy sharing and posting your thoughts. Along with other stuff you can do in social media.

Closing

Deciding a kind of business that we want to pursue need serious thinking. Like creating a  website for a book review that might have steamed out from a hobby. That went into passion and later on a way to earn for a living. This is not an overnight process. So, bear in mind that you need to be sure and dedicate time and effort to make it work. Creating a book review is an interesting room to explore.

If you think you like to build your book review website or have done one, share it with us. Just comment below.

Resources

What is the Difference Between a Domain Name and a Website URL?‎

For the love of reading: How to start a book blog in  steps

How to Start a Book Review Website with WordPress?

Use Instagram Effectively

How to Use Instagram to Effectively Drive Traffic to Your Business

How do you use Instagram to effectively drive traffic to your business? One word, Instagram! Instagram is a platform where we can grow and interact with our customers. By using Instagram, traffic can come to your Instagram page.  The method of driving Instagram traffic to your page is not easy, but worth it!

About Instagram

First, Instagram is a mobile and desktop internet-based photo and video sharing application. Users share pictures and videos in a public or private page. The initial launch was only for iOS applications. But it was in 2012 that a version for Android devices was released.

It is owned by Facebook. Instagram users create an account to have a profile and receive news feeds.  Sounds familiar? All photos and videos that are posted are displayed in the user profile. It will also be visible to the user’s followers.

As of January 2018, Instagram has 110 million monthly users in the United States alone. Imagine the potential of the platform as a tool in the advertising of business. In a study conducted in 2015 by Iconosquare, 70% of its users create a platform to look up just for brands. And 62% of IG users follow a brand simply because they like it.

Marketing

Posting an enticing photo of a product will drive Instagram traffic to a business profile page. Use the opportunity to market and interact with page followers. The useful and topical hashtags will further drive Instagram traffic to the business page. And likely to become your customer too. That is how powerful Instagram it is for business. Photos will pitch the products to customers.

Using Instagram Effectively for Business Growth

It is time to get the ball rolling folks, let us learn how to use this platform with high efficacy. For our businesses to growth exponentially.

  1. Let us inform our market what we can offer to them, show them what we got.
    Don’t underestimate the power of the visual content – photos or video. It captures everyone through creative presentations. A picture indeed tells us a lot of stories. A piece of visual that makes a human curious. That is it. We got them via curiosity and their coming to know more.It is also a cost effective way to advertise business. We can catch our followers through short videos or upload photos about the company.The Instagram stories. It is a slideshow format and will only be available online for 24 hours. A creative way to show highlights of the business activities within the day. Plus the story search using hashtags or locations makes it more discover able.
  2. Make sure to create a stunning profile.
    The profile page represents the company and what it does. We only need to be laser-focused to what is more important or what are our upcoming events or launches.
  3. Taking our customers at the back stage.
    It only means to take our customers behind what we do. They will love to know details about the services or products as much as possible. End-users will definitely appreciate it if we will let them know how we made the products. We let them see the whole process involved until the distribution of what we are offering them. We can gain their trust even more, when we let them see what is not in the limelight. We may let them see the heart of our businesses. This will touch our audience’s emotions.
  4. The #hashtags takes us to them.
    We don’t have to limit our reach. Hashtags makes it possible to stretch our arms and be discover able by our target market. It is important is relevant. But never forget to set up a main company hashtag with minimal use across Instagram. Also, it is a good practice to use three to five hashtags even if there is an allowance of 30 per post. Here is a technique to maximize its use, use own campaign specific hashtags. And combine it with more popular hashtags to increase discoverability of the content.

Conclusion

Instagram social nature makes it a best tool in growing our business effectively. Like other platforms, it increases company presence online. It owns an intangible property for marketing to lifetime user’s value. It will promote the brands identity.

3 Important Questions You Must Ask When Creating a Stock Library for Photos

Social media is one of the major tools that takes businesses by storm. And these are all with the contribution of a perfect photo. A picture that resonates whatever a marketer wishes to deliver to his audience. Well, as we can see there are many stock library of photos that are available online — both for free and for sale.

Like many professional or aspiring photographers and artists, we are affected too. By there enormous availability of photos. We are stuck to an idea that these are with a copyright or free.

woman taking a photo of orange tulips

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As a marketer, we make sure that the photos we show on our blogs or products are not subject to any legal rights. If that happens, it definitely compromises our business. We need it to be a clear bridge of communication between our product and our market.

Each photo that we associate our brand speaks about us, our business. So we need to be careful that in picking our images.

So what will we do?

How is an idea of a stock library sounds to you?

Yes, this might create some buzz or questions of convenience and necessity.

Well, let me show this to you further.

Here are 3 helpful questions that are worth asking. In order for us to be able to explore better opportunities. So, without much ado let’s jump in.

Question#1: What is the purpose of the photo?

When we select a picture to examine first your main reason for getting a photo. The use of a photo may be restricted in some areas. So, vigilance is a must, especially if it will be used for a product representation. But, if the image is for a blog post, then stock photos that we find online are fine to use.

Yet, you still have to make sure that it is allowed by the company or contributor to change something on it. Like adding texts or other creative ways you wish to use it.

And the scenario is one of the reasons. That we may look into the possibility of an alternative option.

Question#2: Why can I not freely use stock photos available online?

Yes, as slightly discussed above. Even if those stock photos noted to be “copyright free”, you need to make sure if it has underlying conditions. And may we share with you some ideas that can help us see a better picture.

These “free” stock pictures normally are coupled with some requirements. Such as it never allowed to be changed. As well as the user must credit photos to the owner. And, a lot more. So reading the agreement upon signing up is a great help to know your limitations.

Even photos that have been paid by the user still comes with conditions. Always read and check the terms that you have agreed with them on how far you can do with that image.

Question#3: What is my benefit of creating my stock library of photos?

As an alternative to a stock photo from different websites, why not create a stock library of images? This eliminates the stress that comes from the rules of using those stock pictures.

You are free to do to your own captured images. Whether for a product, signage, logo or blog post, you decide! It is all yours.

Good thing that taking photos nowadays is not that hard anymore. Though, professional photographers take the best ones. A mobile phone can still do it. If you can afford to buy a DSLR camera, they anything can possibly learn.

nature red forest leaves

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Just to spice up your interest, it is easy to get inspiration or subject. Here are a few of them:

  • Nature and Animals
  • Textures
  • Colors
  • Anything that will relate to your target audience

And a lot more!

Remember, you can build your stock library from a stock website found online — as a contributor. Or from your own photographs that you stored in your device.

Wrap Up

Using the stock photos that these contributors are sharing to us are great finds. Sure things, these are beautifully taken and we can use them for our business. However, we can find some alternative if these aren’t beneficial to us, for many varied reasons.

Hence, creating your stock library photo is the best way to maximize photos for any purpose we want. As well as if we like to share it, then we are always welcome too. Who knows, this step might take you to another business which is selling photos.

Resources

How to Build a Stock Photo Library for Visually Marketing your Biz

Complete Guide to Stock Photography:78 Tips

Earning Extra Income Selling Stock Art

4 Reasons Why You Failed with Multi-Level Marketing (MLM)

Direct selling and Multi-Level Marketing (MLM) is another way to bring in extra money for your home and earn a living. This industry is generating multi-billion dollars right now!

Here is the catch.

Direct selling- everybody can do it.

But not everyone will succeed.

For some, direct sales/MLM is a fun business and these salespeople find themselves at being very successful in this business. But for others, direct selling/MLM is a waste of time and they end up losing money, out-of-business and burned out.

What are the common causes and reasons why one has failed in the direct sales business? This is an eye-opener for everyone not to slump into the same pitfalls.

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4 reasons why you fail in direct sales

Reason#1: Expecting instant result and overnight success

Thinking that this an easy and quick get-rich scheme, many independent distributors or sales representative join the direct sales business without doing their research. They don’t understand that they need to spend the time to learn the process and the system.

In reality, you need to spend at least six months to 3 years to master the methods. But most sales consultant will give up in less than three months. This will cause them to lose a lot of money that they invested in products that are not doing anything but collecting dust. Congratulations! You have just wasted a lot of money and time.

The secret of success for most fruitful sales consultant is to stick within the company. Trust the process, yes even if you are not generating profit. That could take as long as three years or more.

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Reason#2: You joined a company on a whim

Some independent distributor or sales consultant failed in direct sales because you got caught up in the moment and did not do your research.  You did not know much about the products, marketing plan, and the support system.

It is very important to ask yourself the four basic question before joining any direct sales. It is a step to avoid wasting your time and money.

Try to ask these questions:

First, do you actually like to use these products?

Second, are you willing to put in the time to market the products? Keep in mind that with direct sales it is very essential. That includes creating and maintaining a presence on social media.

Third, ask yourself if you have the potential contacts or people who may buy your products or recruit.  Keep in mind that some people are annoyed with direct sales and MLM marketing tactics. Are you willing to annoy or even alienate friends and family? If you have not listened to the podcast The Dream Podcast, I urge you to take a listen.  It explores the dark side of direct sales/MLM.

And finally, ask yourself if you are willing to work or sacrifice to grow your direct sales business. 

If most of your answers are no, then do not go through with direct selling/MLM. You will be wasting your time, effort, and money.

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Reason#3: Your support system is nonexistent

In the world of direct sales/MLM, sponsors or mentors plays a vital role. They must be there to guide, train and motivate you on how to become successful in this business.

Now, if you are a type of person that has strong personal skills or are self-motivated, your sponsor’s presence will not be quite important for you. That characteristic will help your ability through the process.

But if you are a novice then selecting the right sponsor is very important. They will help to ensure your long term success. This will be done by teaching you their techniques as well as to give you the best motivation. If you don’t have the right support system, then there is a high probability that you will fail in the direct sales business.

So it is better not to pursue to avoid wasting your time and funds.

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Reason#4: Wrong mindset

As a salesperson, you need to communicate with a lot of people frequently and constantly.  What happens when your personality doesn’t fit? Or you are not comfortable in explaining or selling your products. You need to have a paradigm shift. From an employee mindset to an entrepreneurial mind.  Change the mindset to a growth mindset!

Talk to as many people as you want. Proceed with caution as you contact your friends and relatives. Do not hesitate to share the product’s features and benefits. Make this a part of your routine and do this consistently in six months to three years and you see the good result.

If you will not change your mindset success will continue to elude you on this venture.

Verdict

Direct sales and MLM is definitely not for everyone and the bottom line is most people will not become very successful. What has been your experience? Have you beaten the odds? Or do you have a cautionary story to share? Leave your comment below. 

REFERENCES

5 Reasons People fail in direct sales

6 Questions to Ask Before Joining a Network Marketing Company

4 Things that Mean Inevitable Failure in the Direct Sales World