Facebook Groups for Entrepreneurs is a household name. Everyone knows about it and majority might have a Facebook account active. Others use is for recreational purposes while some is a way to get connected to friends. Somehow, it keep us updated. Yet, today, we have maximized its purpose. We learned to create groups within the system for the entrepreneurs.
More business people have used it in advertising their business. Mainly for marketing and other promotional purpose if not for personal. It makes a good online presence even to our offline stores.
Getting to Know About Facebook Group
Facebook group is created by as sub-group within Facebook platform. This can used by any individual or business who has existing account in the same venue. It allows us to make group conversations and social community. We have the option to make it exclusive for the members but may accept new members through approvals. Also, it can be a secret group where only the admin or members can find the link. And of course, we can also have it completely open.
It also a great way to meet people from all around the globe. Today, its use for business is not limited to marketing, lead generation or promotions. It has developed to support system for entrepreneurs especially for the beginners.
It is an avenue for someone who is looking for ideas. And it is a perfect place to find those people who shares thoughts. As well as expertise from the industries they belong.
Uses of Facebook Group
Facebook group has many things to offer to entrepreneurs. It is a powerful tool for business. Below are some uses of Facebook group for the advantage of our online or offline stores.
- Customer Privilege Access
We can offer this to our customers or members of the organization as exclusive access to perks. They can hear fresh announcements and information about products directly from the group. For example, an elite customer of the restaurant becomes part of the group. There they will get recipes of any featured food that we will post. It will create an impression of exclusivity as an elite customer. Another example, an online course, where only enrollees are accepted to join the group. It will provide the students all updates they need to know. These are things that a student should know about the online university activities.
- Product or Service Promotions
This approach will help our business build a buzz before the launching date. It will start to gather customers for discussions. Everyone will become aware of the product by joining the group. And it is also an important element for word of mouth marketing.
- Personal engagement
This will help page owners get personal connection and engagement to users. The likes and comments that the business gets will ignite discussions.
- Focus on matter that needs attention.
In a sub-group, it enables us to pin a certain post to the top of the page. This will catch attention of members that can receive different reactions. These reactions will help us assess the market that we are dealing with. Here we can post invitations or promote something that will give value to the group.
There are many groups that we can find in Facebook today. It ranges from personal to business use. Here are few of the groups that you can join. These could provide you entrepreneurial advises, motivations and inspirations.
- Read With Entrepreneurs book Club
This is a book club of regrouped entrepreneurs. They share to other members about the books they have read, which are inspirational ones.
- Freedom Hackers® Mastermind
It is a group with a unique nature because it aims not only to throw questions. But members are expected to share ideas. This is to build a good relationship that will help each other grow their businesses.
- Savvy Business Owners
A group created especially for women. It gathers all savvy women whose goal is to support current business owners. Part of the goal is to learning new skills on the side.
“No man is an island”, as a saying goes. We need other people to help us improve.
Sometimes comments and wisdom from our friends, family and even strangers are necessary. The truth they speak leads us to better thinking. Facebook group has come a long way in teaching us reach our target market. It give us the chance to connect to the right people.
We need other people’s best ideas help us improve.